The layoff plan of Sandretto, historical Italian IMM and 3d printers producer from Pont Canavese (Turin), will expire in September, involving all the 128 workers at the industrial plant. Anyway, the goal aimed by Fausto Ventriglia, CEO of Sandretto’s parent company, Photonike SA, is to go beyond the agreements settled with the unions: "If the market will respond as we believe, not only could we avoid redundancies , but there will be new hiring, too. "

Actually, there will be at least a dozen new hiring to satisfy the company’s need for new business roles, in addition to the 12 new employees hired in the last 2 years. Ventriglia is cautious, but some optimism shines through. First of all, because the market tests have shown a great interest about the new Serie Dieci injection machines, ranging from 30 to 450 tons of clamping force. These machines can consume from 30% to 50% less than a classic injection molding machine.

A technological success achieved by a 7 million investment. A remarkable effort mainly due to a 2-year reconstruction commitment, together with a full renewal of the product range. The 2014 sales volume reached 6 million Euros, mainly by technical assistance and spare parts sales. In 2015, Sandretto closed its account substantially in line, but this year – says Ventriglia – the company is expecting to exceed 8 millions, up to reach 25 to 28 millions at full operative production, hopely in 2017.

 Pending an effective debut on the market in the next few months, Sandretto is already collecting orders. Not just for the large machines (18 orders in a month and a half, for 2.5 millions), but also for innovative 3d printers, whose launch is expected in the next weeks. Ventriglia states that Russian customers are already ordering 25 3d printers. This allowed to occupy almost 15 employees (that already produced 300 printers), to which will be added 6 to the regime. In these months, the total employment is extremely variable but stands at an average of 45-50 men at work, with peaks of 80.

The company is also working on selling strategies. Carrying on foreign market, which represents more than 60% of the whole market, including Spain, Colombia, Brazil and Far East as main outlets. But also enhancing the sales network in Italy, from Marche to the Basilicata, from Sardinia to Abruzzo.

Source IlSole24Ore.com - Written by Augusto Grandi